Abdullah Alghadouni

My first time reading this book was in 2003 and after few years I had to buy it again, but as an audio book. At that time I used to work two different jobs at the same time and one of them was mainly selling online website services and this book helped us coin our ideas on how to use the clients’ database that we had built over the course of business. It was and still insightful and will be useful over and over again.
Permission marketing, turning strangers into friends and friends into customers by Seth Godin

“The Ultimate entrepreneur for the Information Age” explains “Permission Marketing” -the Business Week calls Seth Godin.

I need not to talk about Seth Godin, he is a phenomenon in the marketing knowledge world. To address this book, I have to say that, it is a mandate today that marketers do marketing…

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